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SEO Glossary
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These
SEO terms are useful to understand and to make search engine
optimization strategy/strategies in a proper way for your website
promotion job. Knowledge of terms such as Adsense, AdWords are very
important from the search engine advertising stand-point. |
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Adsense
- Textual advertising by Google. Webmasters earn a part of the
advertising revenue for placing Google sponsored links on their
webpages. |
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AdWords - Text based advertising system by Google. |
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Affiliate - A person who owns a business between the original manufacturer and the client (end user). |
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Affiliate site - Independent site that promotes other site for commission. |
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Affiliate Program - Program that allows websites to sell products on a commission basis. |
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Algorithm - Rules used by search engine companies to determine the relevancy of a web page for any particular search term. |
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Anchor Text - The text with a hyperlink. Also known as Link Text. |
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Architext Spider - spider of the Excite search engine. |
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ASP (Active Server Pages) - Server based scripting language used to build database driven web sites with dynamic content. |
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