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SEO Glossary
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The
following are the terms help you increase the position in the internet
marketing search engine placement. SEO techniques such as ‘Inbound
link’ can benefit you in increasing the page rank of your website. The
more the number of inbound links your site gets, the better is its
visibility and ranking prospect. |
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Inbound Link - Link to a particular page from other
sites. |
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Indexer – Indexer is a program that process the information
collected by search engines from webpages. It removes all HTML tags, compresses
the page by clearing the filter words and stores them in a online database
in an accessible format. |
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Internet Protocol Address (IP Address) – This is a unique
four number IP Address through which data from your computer find its
way to websites to and fro.
It may vary each time when attached to the ISP so is referred to as Dynamic IP address
. But if it remains the same from connection to connection
then it is refer to as Static IP address. |
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IP Delivery – A technique of serving customized content
page in reply to a page requested from a specific IP address. |
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IP Spoofing - A technique of reporting a different IP
address other than the website you are actually connected to. This involves
redirecting pages to fool SEs for indexing one site and displaying the
contents from another page. |
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